by michelle | Aug 3, 2017 | Uncategorized
What is your lead story? Why are you here, and what do you have for me? Why do I care? You want to quickly establish both relatability and expertise. Identify the one story that will do this for you, the one that tells people where you were, where you are now...
by michelle | Jul 31, 2017 | Uncategorized
TO TRULY CREATE A PROFITABLE AND SUSTAINABLE BUSINESS IT IS IMPORTANT TO GATHER A TRIBE AND SERVE THEM You gather a community through the ability to speak for your business, and then you feed them, nurture them, engage and interact with them, and offer and invite them...
by michelle | Jul 11, 2017 | Uncategorized
It’s been happening forever, even before I started doing what I do as a business. People come to me for something they want and need, and they ended up transforming themselves and changing their lives. Every area of their life is touched in the process and...
by michelle | May 21, 2017 | Uncategorized
TO TRULY CREATE A PROFITABLE AND SUSTAINABLE BUSINESS IT IS IMPORTANT TO GATHER A TRIBE AND SERVE THEM You gather a community through the ability to speak for your business, and then you feed them, nurture them, engage and interact with them, and offer and invite them...
by michelle | May 20, 2017 | Uncategorized
YOUR MESS LED YOU TO YOUR MAGIC AND NOW YOU NEED TO KNOW HOW TO MONETIZE IT You have a transformation story. It goes like this. I was there. <= => Now, I am here. And the gold is in the gap. How you got from there to here is what people will want from you. Your...
by michelle | Mar 3, 2017 | Uncategorized
I heard an interesting little story once about a man who had a dream that Fear was chasing him. He ran and ran but to no avail – Fear was right on his heels. Finally, exhausted, the man stopped running, turned, looked Fear dead in the face and said: “I...